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If you're out of sight on the Web, says Search Engine Optimization specialist Richard John Jenkins, you're out of mind. Braving the wilds of search engine myths and facts, Richard offers essential tips on how to appear at the top of search results in Yahoo!, Google, and other popular search engines. From purchasing placement to optimizing keyword variations, from avoiding "black hat" SEO practices to setting up a search-friendly site, Richard covers it all.
In this clip, host Richard John Jenkins discusses control, and how much control is had over searchers, search engines, and your websites. He does a search and details what the results of the search is and explains how there is no control over searchers or the search engines. He expalins what area of a page you have control over, and that is the page title, and the metatag information that you can write, often called the snippet.
Control over searchers and search engines
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| Control over searchers and search engines |
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