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Retail TouchPoints To Host The Connected Consumer Series: 8-Day Online Webinar Event Helps Retail Executives Improve Business Processes
  By PRWEB

Hasbrouck Heights, NJ (PRWEB) June 08, 2012

Hasbrouck Heights, NJ-June 8, 2012 Leaders in the retail industry will gather online next week for a unique opportunity to delve into todays most pressing business issues. Retail TouchPoints (RTP), a leading source for cross-channel customer engagement strategies, will host The Connected Consumer Series, an in-depth webinar series for retail executives, spanning approximately two weeks, with each session running just one hour per day.

The Connected Consumer Series will feature thought leaders sharing exclusive research, case studies, and best-in-class strategies focused on the most crucial topics in today's competitive retail industry" said Debbie Hauss, Editor-in-Chief of Retail TouchPoints. More importantly, executives will have the opportunity to network with peers in the cross-channel retail market, discuss high-level trends and uncover potential areas of investment.

The series will consist of eight hour-long sessions, taking place June 11-21, 2012 at 1:00p.m. EST each day. After registering for one event, attendees can attend all sessions available, or only those pertinent to their business needs and interests. Presenters include top retail analysts and authors covering emerging topics such as social, mobile and customer centricity. The following is a quick look at specific sessions:
Bob Willett, former CEO Best Buy International & Chairman of the Board, Metapack will host C-Suite's Perspective On Using Data To Boost In-Store Conversion: Willett will share first-hand insights into strides in changing the in-store experience to engage customers. He will discuss the tools retailers need to succeed to help them understand their customers' in-store experience.


Christina Heggie, senior Analyst at A.T. Kearney, focusing on digital and social media will host Embracing the Social Shopper: As more shoppers tap into social media to find product information, get deals, read reviews and share opinions on purchases, Heggie will offer top tips and tactics to get up-to-speed on the latest and greatest social strategies. Heggie's previous publications include "Socially Awkward Media", "Can Companies Use Social Media to Find the Way?", and "The Super Bowl Of Social Media." She also leads the research team for A.T. Kearney's annual review of the social media performance of Interbrand's Top 50 companies.

Steve Rowen, PCI Compliance specialist for RSR Research will host Mobilizing Store Associates To Motivate Sales: A frequent source to the Wall Street Journal, Boston Globe, ComputerWorld, eWeek, CIO Magazine, Internet Retailer, Chain Store Age and many others, as well as a sought-out presenter at high-level and educational industry events, Rowen will look at how mobile tools, such as tablet PCs, bring the information to the sales floor, so associates no longer need to walk away from their customers to find answers to questions. Additionally, with this data at their fingertips, associates can more effectively promote cross-sells and upsells.

This convenient, online format allows attendees to stay at their desks, eliminating the cost and inconvenience of traveling to an event, Hauss continued. During The Connected Consumer Series, attendees will receive in-depth, tactical insights on how to keep pace in today's cross-channel retail environment. Executives also will have the opportunity to participate in live Q&As and initiate follow-up conversations with presenters and sponsors.
To view the complete Agenda and Speaker List, please click here.

About Retail TouchPoints

Retail TouchPoints is an online publishing network for retail executives, with content focused on optimizing the customer experience across all channels. The Retail TouchPoints network is comprised of a weekly newsletter, category-specific blogs, special reports, web seminars, exclusive benchmark research, and a content-rich web site featuring daily news updates and multi-media interviews at http://www.retailtouchpoints.com. The Retail TouchPoints team also interacts with social media communities via Facebook, Twitter and LinkedIn.

Read the full story at http://www.prweb.com/releases/2012/6/prweb9589426.htm.


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